1abelKith · Alternatives
Brands like Kith, compared one hoodie at a time.
If you like Kith for a heavy cotton hoodie with a clean shape, start with the detail you want to change: the fabric weight, the cut, how much branding sits on the front, or what you pay in your own currency. A heavier fleece is not automatically the right one for you. Use the named models and their official sources below, then compare garment measurements.
1abel is a Melbourne label: one 22-piece system, one release a year. Capsule 3 opens Nov 11, 2026, and until then the shop is waitlist-only.
Capsule 3 opens Nov 11. Get the email when it does.
This guide uses one reference: the Kith Williams III Hoodie in Black. Its official listing gives 400 GSM cotton fleece in 100% cotton, a ribbed V-neckline, ribbed side panels, cuffs and hem, a drawcord-adjustable hood and Kith Script embroidery at the chest, at $165 USD. The four alternatives are the Aimé Leon Dore Olive Tree Hoodie, the Fear of God Essentials 90s Hoodie, the Cole Buxton International Hoodie and the 1ABEL Hoodie. Each row names one model, because fabric, fit and branding change from model to model inside every brand.
Published by 1abel. We sell one of these alternatives; this is a comparison of published specifications, not an independent wear test. Sources and listed prices were checked on 13 October 2026. Prices keep their original currencies, exclude delivery and possible taxes, and are not converted or ranked. Our own details are catalog specifications. 1ABEL is currently waitlist-only until Capsule 3 opens on 11.11.2026.
See the 22 piecesThe short version
Reference model, Kith Williams III Hoodie in Black
The listing states 400 GSM cotton fleece, 100% cotton, a ribbed V-neckline, ribbed side panels, sleeve cuffs and hem, a drawcord-adjustable hood and Kith Script embroidery at the chest. It lists $165 USD with no struck-through price, in sizes XS to XXL, and marks the item as final sale with no returns or exchanges. The page gives no fit description beyond the model wearing a size Large.
Aimé Leon Dore Olive Tree Hoodie in Heather Grey
The listing states heavy pigment washed loopback cotton terry at 530 GSM, 100% cotton, a regular fit with raglan sleeves, printed artwork at the front, flat braided drawstrings and a branded woven loop label. It is marked imported and lists $200 USD. The page also publishes a size table with body length, chest width and sleeve length.
Fear of God Essentials 90s Hoodie in Washed Ivory
The listing states 390 GSM 100% cotton fleece with a pigment dye, a relaxed 90s fit, dropped shoulders, rib-knit cuffs and hem, a puff-printed All Valley Essentials graphic and an Essentials label on the hood. It lists $170 USD in sizes XS to XXXL. Other Essentials releases use different fabrics, so check the exact model.
Cole Buxton International Hoodie in Navy
The listing states 420 GSM, 100% cotton, pre-shrunk and garment washed, with dropped shoulders, an outer arm seam and left chest embroidery, made in Portugal. It lists £140 GBP in sizes XS to XXL. The page shows a model who is 6 foot 1 wearing a Medium, so check the measurements for your own size.
1ABEL Hoodie
Our catalog lists 550 gsm cotton fleece, Portugal manufacture and sizes XS, S, M, L, XL at $195 USD. Triple-stitched paneling for structure, elongated drawcord with metal aglets, kangaroo pocket with hidden internal pocket. Dropped shoulder for relaxed fit. These are our own declared specifications. They do not establish that it fits or feels like the Kith model, and you cannot buy it today: it is open for waitlist interest only.
Read the weights as a spread, not a score. The published figures run from 390 GSM (Essentials) through 400 GSM (Kith), 420 GSM (Cole Buxton) and 530 GSM (Aimé Leon Dore) to 550 GSM (1ABEL). Weight describes fabric mass per area. It does not tell you how a hoodie will fit, feel or last.
Branding is the detail that differs most on the front. Each of the four other listings describes something visible: script embroidery at the chest on the Kith, printed artwork on the Aimé Leon Dore, a puff-printed graphic on the Essentials and left chest embroidery on the Cole Buxton. Our catalog record lists no graphic or logo for the 1ABEL Hoodie. Look at the product photos of the exact colour you want.
Compare fit with measurements and cost in your own market. "Regular fit" at Aimé Leon Dore and "relaxed 90s fit" at Essentials are different patterns, and Kith does not describe the fit of this model at all. These sources list USD and GBP prices. Delivery, tax and return terms change the total, so we have not converted the prices or placed them in an order.
At a glance
Swipe the table sideways to see every column.
| Model | Published fabric and weight | Fit as described | Visible branding | Listed price |
|---|---|---|---|---|
| Kith Williams III Hoodie · Black | 400 GSM cotton fleece; 100% cotton | No fit description on the page; ribbed V-neckline and side panels | Kith Script embroidery at the chest | $165 USD |
| Aimé Leon Dore Olive Tree Hoodie · Heather Grey | 530 GSM heavy pigment washed loopback cotton terry; 100% cotton | Regular fit; raglan sleeves | Printed artwork at front; branded woven loop label | $200 USD |
| Essentials 90s Hoodie · Washed Ivory | 390 GSM 100% cotton fleece, pigment dyed | Relaxed 90s fit; dropped shoulders | Puff-printed graphic and hood label | $170 USD |
| Cole Buxton International Hoodie · Navy | 420 GSM; 100% cotton, garment washed | Dropped shoulders; outer arm seam | Left chest embroidery | £140 GBP |
| 1ABEL Hoodie · Olive | 550 gsm cotton fleece | Triple-stitched paneling for structure, elongated drawcord with metal aglets, kangaroo pocket with hidden internal pocket. Dropped shoulder for relaxed fit. | No graphic or logo listed in the catalog record | $195 USD · waitlist |
— Capsule 3 · opens Nov 11, 2026
Get the email when Capsule 3 opens.
One release a year. 22 pieces in 10 colors that all pair. Doors open Nov 11 at 12 pm New York, 5 pm London.
No payment and no order. One email when it opens, plus the occasional studio note.
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Questions people ask
What brands are like Kith?
This guide compares four, by one named hoodie each: Aimé Leon Dore, Fear of God Essentials, Cole Buxton and 1ABEL. The overlap is partial. All five listings are cotton pullover hoodies with a published fabric weight, but the knit, the described fit, the branding on the front and the listed price differ from one model to the next.
Is Kith a men's brand?
Not only. On 13 October 2026 the kith.com menu linked to separate shop sections for men, women and kids, and the store carried Kith Women collections. The Williams III Hoodie used as the reference here sits in the Mens section.
What stores are like Kith?
Kith is both a label and a shop: kith.com lists other brands beside its own line. This guide compares own-label hoodies only, and each alternative is sold through its brand's own official store, linked above. We have not compared multi-brand retailers, so we do not name any here.
Is there a Kith hoodie dupe?
Not in the sense of an exact copy. The four alternatives are distinct products from different brands, and this guide does not claim a matching fit or feel. Decide which details you want to keep, such as a cotton fleece near 400 GSM or the ribbed side panels, then check the fabric and measurements of the exact garment.
What brands are similar to Kith with less branding?
Every other brand's listing checked here describes visible branding of some kind: left chest embroidery on the Cole Buxton, printed artwork on the Aimé Leon Dore and a puff-printed graphic on the Essentials. Our catalog record for the 1ABEL Hoodie lists no graphic or logo. Listings describe one model, so look at the photos of the exact piece.
What GSM is a Kith hoodie?
It depends on the model. The Williams III Hoodie in Black lists 400 GSM cotton fleece. On the same day, other hoodies in the Kith store listed figures such as 360 GSM, 445 GSM, 450 GSM and 460 GSM, and some listed no figure. Check the exact listing instead of applying one number to the brand.
How much does a Kith hoodie cost?
On 13 October 2026 the US store listed the Williams III Hoodie in Black at $165 USD, with no struck-through price, and marked it final sale with no returns or exchanges. Other Kith hoodies and collaborations were listed at different prices. Check the current listing for your own region.
How does the 1ABEL Hoodie compare with the Kith hoodie?
On published specifications only: our catalog lists 550 gsm cotton fleece at $195 USD, and the Kith reference lists 400 GSM cotton fleece in 100% cotton at $165 USD. The Kith listing describes script embroidery at the chest; our catalog record lists no graphic or logo. Neither number shows how a hoodie fits or lasts. The 1ABEL Hoodie is waitlist-only until Capsule 3 opens on 11.11.2026; joining the waitlist does not place an order.
From the journal
Sources
- Kith Williams III Hoodie: official source
The Black model lists 400 GSM cotton fleece, 100% cotton, Kith Script embroidery at the chest and $165 USD.
- Aimé Leon Dore Olive Tree Hoodie: official source
The Heather Grey model lists 530 GSM loopback cotton terry, a regular fit, printed artwork at the front and $200 USD.
- Essentials 90s Hoodie: official source
The Washed Ivory model lists 390 GSM 100% cotton fleece, a relaxed 90s fit, a puff-printed graphic and $170 USD.
- Cole Buxton International Hoodie: official source
The Navy model lists 420 GSM, 100% cotton, a garment-washed finish, left chest embroidery, Portugal and £140.
- Kith: official store
Source for the men, women and kids shop sections and the other brands Kith stocks beside its own label.