Anyro

Anyro started 1abel in 2024 after years of running too many companies to think about clothes. He couldn't find a wardrobe where every piece paired with every other piece — heavyweight cotton, tone-on-tone construction, no logos competing for attention — so he made one.

He presses each capsule himself in Melbourne, draws on Japanese selvedge mills, Italian leatherwork, and Portuguese knit floors for the materials, and answers every email at anyro@sirency.com. The label opens once a year, on 11.11.

Outside 1abel he operates IImagined Company (parent), runs SirenCY (creator agency), and builds futureshive.com (trading education). Writes the studio notes published under Stories.