Press Kit.
Brand assets, founder bio, and a single inbox for stories, samples, and embargos.
Editorial requests go to press@1abel.com. Anyro reads it. We answer within 48 hours on weekdays. Include the angle, the outlet, and the timing — we don't chase publications, we chase good writing.
- SAMPLES
- Loan a sample for editorial photography. Returned within 14 days.
- INTERVIEWS
- Anyro is available for written or recorded interviews. No talking points provided.
- IMAGE LIBRARY
- Hi-res product photography, runway shots, and lookbooks on request.
- FACT-CHECK
- Happy to verify any quoted material before publication. Recommended.
- EMBARGOS
- We honor reasonable embargos. Drop dates can be coordinated.
Anyro is a Melbourne-based designer and the founder of 1ABEL. Before fashion, he produced music — that frame still shapes the brand. 1ABEL launched in 2025 as a music-inspired slow-fashion label organised across two “arcs”: Side A (Light) and Side B (Shadow). Each piece pairs with every other piece. Two pressings a year. Sold out is the system working.
Press contact: press@1abel.com · Instagram @anyrxo · Twitter @anyrxo
- FOUNDED
- 2025
- FOUNDER
- Anyro · Melbourne, ON
- PARENT
- IImagined Company
- PRESSINGS / YEAR
- 2 — Equinox (June) and Solstice (December)
- TRACKS PER CAPSULE
- 8 tops, 6 bottoms, 8 accessories — 22 unique base products
- COLORWAYS
- 10 across two arcs (5 ink, 5 paper)
- PRICE RANGE
- $42 USD (socks 3-pack) – $285 USD (puffer)
- SUPPLIERS
- Melbourne · Florence · Okayama · Sydney · Bangkok · Portugal · Vietnam
- TAGLINE
- Where sound becomes style.
“the most disciplined slow-fashion drop of the year”
“1ABEL doesn't sell clothes, it presses them”
“music made into wardrobe — and you stop overthinking it”
“the only brand telling you to buy less”
A press pack with the logo files (SVG, PNG), capsule lookbook (PDF), and 6-page brand bible is available on request. Reply to your acceptance email or write press@1abel.com with the subject line PRESS PACK.