Resources for journalists, bloggers, and content creators covering 1ABEL.
What: Music-inspired minimalist fashion brand
Founded: 2024
Founder: Anyro (@anyrxo)
Tagline: Where Sound Becomes Style
Philosophy: Clothing that works like music—effortless mood shifts without thinking
Collections: Arc 2 Shadow (dark minimalism) & Arc 3 Light (bright minimalism)
Unique Angle: Only fashion brand with a music-based color philosophy and dual-arc system
1ABEL was born from a simple realization: clothing should work like music. Just as you switch playlists to match your mood, you should be able to switch your wardrobe without thinking.
Founder Anyro, a multi-business entrepreneur juggling multiple ventures, was tired of decision fatigue. Every morning meant wasting mental energy on "what should I wear?" The solution? A two-frequency wardrobe system.
Arc 2 Shadow (VOID, STEEL, BLOOD, MOSS, EARTH) for deep work and intensity. Arc 3 Light (CLOUD, SAKURA, MIST, SAND, LILAC) for clarity and openness. Every piece in an arc pairs perfectly with every other piece. Zero thought required.
What started as personal problem-solving became a brand for the 10% who move too fast to overthink their wardrobe. Musicians, entrepreneurs, creatives—people who need clothing that just works.
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Press mentions will appear here. Email anyro@1abel.com for coverage opportunities.
Anyro is available for podcast interviews, written Q&As, and editorial features on topics including:
For all press inquiries, interview requests, and media partnerships:
Email: anyro@1abel.com
Response Time: Within 24 hours
Best For: Podcasts, written features, collaborations, event coverage